Data is Key to Loyalty & Engagement

Unifying data fuels improved CX and delivers ROI.

Vector 2

BUILD AND LEVERAGE:

Better Engage Customers By Better Understanding Them

Unveil Your Best Customers

Drive Loyalty with Data

Engage & Delight Customers

Feedback & Visibility into ROI

55%

of loyalty program members are inactive users

U.S. companies lose nearly

$137B

due to avoidable consumer switching

Loyalty customers are

more likely to repurchase from a retailer

Members of retailers’ customer loyalty programs generate up to

18%

more revenue for retailers than non-members

Unveil Your Best Customers

Structured customer data allows you to parse likes, wants and needs to help create actionable customer profiles

Take learnings from data analytics to create programs and offers that give shoppers what they want and exclude what they don’t

Offer personalization that cements brand loyalty to the customer (and not just the other way around)

Build a data feedback loop creating more actionable data, revealing more insights, and driving more shopping activity

Maximize ROI

Design personalized loyalty programs using data-driven insights for all customers — regardless of loyalty enrollment.

Design personalized loyalty programs using data-driven insights for all customers — regardless of loyalty enrollment.

Design personalized loyalty programs using data-driven insights for all customers — regardless of loyalty enrollment.